data-driven marketing trends 2018 7 Crucial Data-Driven Marketing Trends (For 2018 and Beyond)
stirista third party data
Stirista Responds to Facebook’s Recent Statement Regarding Third-Party Data Brokers

As a result of growing client and media questions regarding Facebook’s recent statement concerning third-party data brokers, Stirista is issuing the following statements: Due to ongoing concerns regarding Facebook’s own use of third-party data, be advised that Stirista does not participate in Facebook Partner Categories, which allow Facebook advertisers to…

Stirista Founder Ajay Gupta Talks About His Recent Award from Marketing EDGE

Stirista is honored to learn that our founder and CEO has been named a Rising Star by Marketing EDGE, a national nonprofit devoted to marketing education.  The award goes to six young business people annually.  As described by Marketing EDGE, the Rising Stars Awards honor talented professional 40 years or younger…

Stirista Earns Silver DMA International ECHO Award

We are excited to announce that our digital campaign for Great Clips received the prestigious Silver award for the Best Retail Campaign of 2017 at the prestigious Data and Marketing Association’s International ECHO awards. Pop-star Mark McGrath made the announcement on October 8th at the ECHO Awards gala in New…

The LiveRamp Data Innovators Program Delivers Powerful Predictive Targeting to Marketers

There’s something special about coming together with another company to offer customers something they can’t get anywhere else. That’s why we jumped at the opportunity to join forces with AnalyticsIQ to become the first, proven custom data partnership in LiveRamp’s Data Innovators program. In addition to paving the way for…

Announcing the Launch of Scout 2.0—The Ultimate Sales Tool

Today, we are announcing the first update of our data-as-a-service solution for business marketers, Scout™ Version 2.0.  Scout is a software plug-in that delivers access in real time to verified, current professional contact information – email, telephone and postal data – alongside LinkedIn and Twitter profiles of customers and prospects. …

Announcing our Digital Reactivation Solutions

Many businesses are built on repeat customers, making it frustrating when active customers go quiet. At Stirista, we are excited to announce our Digital Reactivation Solutions, the answer to turning your inactive customers back into regulars. Our background as a both an original data compiler and a digital agency will…

Introducing Our New Life-Event Triggers

We are pleased to announce the release of our life-event trigger data, our first new data offering of 2017. The new data offers information about people who are undergoing a variety of life-changing events, such as getting married, buying a home, and starting a business. In addition to postal addresses,…

Reviewing 2016—a Special Year at Stirista

As the year ends, we would like to look back on some of the events that defined 2016 at Stirista. Here is a quick look back at what made 2016 a special year for us. Political Reports Social media played an extraordinary role in this year’s presidential campaigns, and we…

ajay and candy
Helping Homeless Children in San Antonio

Getting involved in the community is one of our favorite core values, especially during the holidays. Around this time every year, Stirista donates to a local charity. This year the $10,000 donation went to The Open Arms Children’s Ranch, a local children’s shelter that needs all the help it can…

stirista introduces stiristalink
Announcing the Official Launch of StiristaLINK

This week marks the official launch of StiristaLINK, one of our most innovative products yet. StiristaLINK offers a means for marketers to append customers’ and prospects’ profiles with B2B, B2C, and social data. “Consumer and business lives often are intertwined,” said Ajay Gupta, our CEO. “As a result, there are…

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