Stirista Welcomes Craig Belhumeur as Sr. Director of Business Development
Stirista welcomes Craig Belhumeur as Senior Director of Business Development. In his new role, Portland, Maine-based Craig will help steer Stirista’s growing sales and marketing organization, as well as guide the expansion of the organization’s award-winning on-demand client services.
Reporting to Vice President of Brand Sales Matthew Kenyon, Craig brings to Stirista almost a decade of experience in the programmatic, ad tech, martech data, and marketing solutions industries as an account strategist, manager, director for companies such as iProspect, AOL, and LiveIntent. Before joining Stirista, Craig was Vice President of Business Development at 4Cite Marketing, which provides people-based identification and data insights.
Craig is most proud to have co-founded FriarBasketball.com, a website he built after graduating from Providence College with a degree in Marketing. While growing the website’s Facebook page to over 10,000 fans, Craig also wrote articles, interviewed players, coaches, and recruits as well as hosting the website’s “Provcast” that featured guests such as ESPN’s Dick Vitale and former pro basketball star-turned- ESPN commentator Jalen Rose.
Matthew Kenyon states, “We are excited that Craig has joined Stirista. He is one of the most talented individuals I have met in my 20-year career. Craig has that unique skill set of being both tech-savvy and having a highly professional business acumen. He continues to be at the forefront of identity solutions and brings that experience and expertise along with his client-centered focus that allows him to articulate complex ideas to simple solutions that ultimately result in client success.”
“I’m thrilled to be joining the Stirista team, especially during this time of unprecedented growth,” Craig shares. “I’m looking forward to leveraging my industry experience to help increase awareness around Stirista’s vast set of capabilities, both new and old. As businesses continue to clamor for the holy grail of true omnichannel personalization, Stirista will be at the forefront in helping brands navigate the soon-to-be cookie-less digital world, and for me, that’s exciting.”
Away from the office, Craig enjoys spending time with his family, friends, and his 3-year-old golden retriever, Mully (Mulligan). Plus, indulging in his passion for off-the-grid Airbnb trips and making time for sports including golf, basketball, softball, and football.