Areas of Impact: Stirista provides Measurable Results

This is part of Stirista’s Areas of Impact Series, our deep dive into the tools and features that make Stirista stand above the rest. Also check out our in-depth explorations of our targeted advertising capabilities, our data-driven strategy, and our all-in-one solution.

If you have measurable results and insights that are gathered in real time, that means you can adjust your campaign on-the-fly to reach the KPIs you want. Stirista can help you do just that.

Here’s the rundown: Stirista provides real-time reporting and analytics that help partners track the performance of their campaigns and measure their ROI. This data allows brands to optimize their campaigns for better results. 

That means less wasted ad spend, better reach, and better overall performance.

We have built-in attribution

We have a fully transparent ROI driving machine built on the best data, delivery, and service.

That includes performant CTV-optimized audiences, super fast first party data onboarding, and an industry-leading deterministic, cookieless identity graph that unifies all aspects of campaign targeting, activation, and measurement.

View-through (not click-through) attribution

Attribution is the backbone of your campaigns. With it, you get to know exactly how your campaigns are doing, and optimize them on the spot. 

That’s why we provide actionable, granular, real-time view-through attribution–so you can understand and demonstrate your marketing’s success. 

We all know from our own personal experience how rarely people click on ads relative to how frequently an ad makes us take some kind of action—usually the ad inspires us to visit the brand’s website or Google the brand’s name when it’s convenient. While click-through attribution is blind to that effect, view-through attribution is not. 

Our campaign matchback analysis allows you to understand the cost per website visitor, cost per lead, cost per purchase, and Return on Ad Spend for your campaigns. You can also take it even further, and understand performance by audience, by creative, by geography, and more, so you’re empowered to make campaign optimizations based on real business result data. 

Obsessive Optimization

With a full view of exactly what aspects of a campaign are driving conversions, our team of performance media experts obsessively optimizes campaigns to maximize conversions.

With our view-through attribution and granular campaign insights, you can adjust your campaigns as needed to achieve the KPIs you’re looking for. That means less ad dollars wasted and better campaign outcomes than the competition.

How we helped one company

Our attribution led one of our clients to adjust their strategy mid-campaign, leading to higher conversion rates. When we saw that the campaign wasn’t meeting KPI targets, we were able to steer the campaign in the right direction to achieve a 6.2% subscriber growth.

And we don’t just drive measurable results. Our famous data and segments, amazing client service and fast turnaround times, all-inclusive pricing, and fully integrated system are all part of the reason we drive an impact.